GoFan has created insightful graphs to help showcase your ticketing data.

With these new insights, you can easily view what is important to you, take action to sell more tickets, and be more prepared for your events.

Here’s a quick overview of the graphs you may see:

Event-Based Reporting Tools

To locate your all of the event statistics, click on the individual event from your event dashboard in HQ and click on the 'Event Statistics' Tab on the left of your screen.

Tickets remaining will be available only if capacity is set, and it shows how many tickets are left for sale. .

Total sold includes all tickets sold across all ticket types, including refunds made before payment and comp tickets.

If you do have several tickets left to sell for an event view our Success Kit. You’ll find templates for suggested messaging, social media graphics, self-checkout signs, and more.

Event Metrics:

This graph will show you the volume of tickets sold and ticket sales by ticket type.

Before the event, it is helpful to know if ticket allotments need to be adjusted or if additional communication is needed to drive ticket sales.

After the event, this data can help with your financial reporting.

This information will be available in your Weekly Payment Statement as well.

Tickets sold and ticket sales by type, account for refunds made before payment is submitted.

NOTE: Comp tickets are not included.

Ticket sales by school:

If you have private home and away links set, this insight will show you the dollar value of ticket sales and the number of tickets sold for each school. 

Tickets sold and ticket sales by school account for refunds made before payment is submitted.

NOTE: Comp tickets are not included.

Tickets Redeemed:

This insight will show how many tickets are redeemed online or on Box Office (once redemptions are available), which will help you visualize how many attendees validated tickets at the event.

This information can help when staffing your concessions stand and event entry points, along with determining the level of security needed.

Most events redeem around 80%, but redemption may be lower than expected due to several reasons:

• Staff need to be trained on how to redeem tickets properly
• Fans are confused about how to pull up their tickets
• Fans aren’t showing up due to adverse weather conditions or health concerns

To help educate your staff and fans on redeeming tickets quickly and easily, check out our How-To Guide, which provides an overview of the process.